Rosmaniar, A., Ratih, T. and Tamtomo, H. 2025. From Scroll to Purchase: Dampak Social Media Marketing, Persepsi Label Halal, dan Gaya Hidup terhadap Pembelian Kosmetik Lokal di Kalangan Gen Z Surabaya . Jurnal Simki Economic. 8, 2 (Jun. 2025), 507-518. DOI:https://doi.org/10.29407/jse.v8i2.1299.